Alex Svenson:Cigar.com is not an authorized direct Padron retailer so we have to buy our goods through other sources. One of the benefits of not being direct with Padron is that we do not have to abide by their pricing policies and are able to price regular line padron below many of our competitors. It is a double edged sword though as it sells like hot cakes being lower in price. We do our best to keep up with it.